Content Management

Content which is crafted and perfected to be compelling, actionable and impactful
to achieve business goals and engage customers with a fantastic user experience.

Content has a job to do in getting your target audience to take in information and take up a call to action.
Whether it’s education, sales or sign-ups, brand awareness, opt-ins or donations… put your content to work for your business with effective copy.

 
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Brand Voice & Tone

Is your content produced by separate, and perhaps siloed, content teams?
We can create Brand Books, Voice & Tone Guidelines, Style Guides and Glossaries to help bring everything together so that you can speak with a consistent and united brand voice.

Or perhaps you have recently rebranded and now need to update all of your assets?

We can edit your content to bring it up-to-date after a rebrand to fit the new voice and tone and ensure your customers don’t think your company is having an identity crisis.

BRAND VOICE & TONE WORKSHOPS

Invest in and reward your staff with exciting and collaborative workshops for content teams exploring Brand Voice & Tone through a variety of practical, fun and innovative exercises designed to get the creative juices flowing. Also makes a great team-building activity for non-content teams.


Here at Language Jem we specialise in copywriting, copy editing and content strategy for the following business assets:

MARKETING

Marketing Materials
Promotional Content
CRM
Social media posts and blogs
B2B, B2C
Case studies
Newsletters and articles
Multilingual research and cultural Insights
Press releases

ADVERTISING

Ad copy
Headlines and taglines
Banner content
Google AdWords campaign and ad creation
Video and voiceover scripts
OOH, ATL, BTL

DIGITAL

Website content
Emails
UI elements
UX-focused content
SEO-optimised content

PRODUCT CONTENT

Product descriptions
PRDs
Product pages
Product overview sheets

CUSTOMER SUPPORT

Help content
System/service emails
Self-help
Knowledgebase content
User Instructions

PRINT

Pre-print layout and text control
Flyers
Leaflets
Brochures
Handbooks
Packaging
User Guide Booklets

SALES CONTENT

Sales pitches, RFPs and tenders
Storefront item descriptions